I’ve been reading coverage here and here as well as elsewhere about a supposed PR blunder that BMW made with the “Rampenfest” viral video campaign. I’m pretty certain this analysis by all these mainstream sites (as well as many of the blogs) are just an excuse to run embeds of the video itself.

Here’s why. (see native blog post for embedded video)

Enjoy. MP4 link here. RSS feeds coming later tonight. Check back.

/rizzn